Ad Testing (PreView) Built on the most advanced attention measurement technology, PreView enables today’s advertisers to drive greater creative performance and media efficiency Read More
Attention Patented AI-powered facial coding technology that measures audience attention in response to video to a human-level of accuracy Read More
In-Store Scenes in Ads Drives 3% Sales Impact for US Retailers Discover how retail giants that used in-store creatives in scenes drove 3% more sales impact Read More
I-COM Attention Forum Series Guest speakers discuss the various hot-button issues in attention measurement Read More
Attention Measurement’s Global Footprint Posted on October 11, 2023October 11, 2023 by Keith O’Brien GroupM’s Simon Thomas provides an expansive view of the attention landscape.