More Brands Using AI-Powered Facial Coding Technology Over Surveys To Gain A True Understanding Of Human Response and Video Creative Performance
Realeyes, a pioneer and leader in video attention measurement, announced today that its flagship PreView SaaS product has exceeded industry expectations by initiating a blue-chip roster of brand clients including Mars Inc, Church & Dwight and Hershey’s among others. The company also has completed a breakthrough creative and media analytics assignment for influential political data firm Hawkfish, and has established a strategic partnership in Japan with NEC, a leader in the integration of IT and network technologies.