Ad Testing (PreView) Built on the most advanced attention measurement technology, PreView enables today’s advertisers to drive greater creative performance and media efficiency Read More
Attention Patented AI-powered facial coding technology that measures audience attention in response to video to a human-level of accuracy Read More
PreView Adds Predicted Performance by Market, Demographic & Ad Format Improved PreView Synthetic enables to identify highest performing creative by target segments at scale Read More
I-COM Attention Forum Series Guest speakers discuss the various hot-button issues in attention measurement Read More
Mars Inc, Using Attention to Scale Creative Performance and Sales PreView , Mars Inc, scales creative testing using attention, predictive models, and achieves 29% ROI with PreView
Assessing Performance Across a Portfolio of Coca-Cola Ads PreView , Unlocking Success: Vice's creative agency streamlines Coca-Cola's ad campaign, pinpointing high-impact assets within top-performing markets.
Meta Decodes Advertising Attention by Environment in the Wild PreView , How Meta used PreView ad testing to better understand how audiences interacted with ad content within different ad formats and contexts.
How Multicultural Creators Help Brands Connect with Multiple Audiences PreView , Case study shows how Group Black creators cultivate genuine rapport with multicultural audiences.
How Gen AI Creative Drove More Viewer Attention Than Base Creative PreView , Explore how Seedtag utilized Realeyes' PreView solution to measure the effectiveness of gen AI-enhanced creative ads
Flowers Foods’ Early Iterative Testing Increased Creative Efficiency by 25% PreView , Emotion AI driven insights guided creative adjustments during production process, from testing animatics through to final production.
Volume Matters: How Voiceover Levels Impact Audio Ad Attention PreView , The Veritonic Audio Attention Report is essential reading for advertisers seeking to enhance the effectiveness of their audio advertising campaigns.
Panel Integrity: Kantar Hits Near 100% Anti-Fraud using Realeyes Verify Verify , Discover our partnership with Kantar Profiles, securing near 100% anti-fraud and setting new benchmarks for accurate panel research.
Determining Optimal Creative Strategy for Better Sales Outcomes PreView , Group Black used Realeyes PreView technology to determine the optimal advertising strategy for its Fortune 500 beauty client.
Teads Harnesses Attention to Drive Advertiser Success & Publisher Revenue PreView , Teads unlocked insight across hundreds of brand campaigns creating $10 in additional media sales for every $1 invested in Realeyes.